This project provides you an opportunity to apply the marketing communications concepts you will learn throughout the course. You should find a local client or a startup, for which you will develop a marketing communications campaign embracing multiple venues (with at least one interactive medium) that would synergistically impact targeted consumers behaviors and/or attitudes. You will then develop an editorial calendar and design the visual and text-based copy elements to supplement your plan. Individual Project Guide (provided in a separate file) should be used as the assignment outline. Grades for the project will be based on the following criteria: 1. Depth of competitive and market research analysis 2. Logic and relevance in proposing the targeting and positioning bases 3. Compelling arguments for the proposed selection of media and vehicles and their appropriateness 4. Creativity in the choice of communications strategy and tactics 5. Innovativeness in message content and delivery methods
We offer the best custom paper writing services. We have done this question before, we can also do it for you.
- 100% non-plagiarized Papers
- 24/7 /365 Service Available
- Affordable Prices
- Any Paper, Urgency, and Subject
- Will complete your papers in 6 hours
- On-time Delivery
- Money-back and Privacy guarantees
- Unlimited Amendments upon request
- Satisfaction guarantee
How It Works
- Click on the “Place Your Order” tab at the top menu or “Order Now” icon at the bottom and a new page will appear with an order form to be filled.
- Fill in your paper’s requirements in the "PAPER DETAILS" section.
- Fill in your paper’s academic level, deadline, and the required number of pages from the drop-down menus.
- Click “CREATE ACCOUNT & SIGN IN” to enter your registration details and get an account with us for record-keeping and then, click on “PROCEED TO CHECKOUT” at the bottom of the page.
- From there, the payment sections will show, follow the guided payment process and your order will be available for our writing team to work on it.